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GOOGLE BUSINESS PROFILE

AI that replies to Google Business Profile comments

We design the reply logic with your company: tone, what can go live automatically, and what needs human approval before publishing.

Custom flow + approval when it matters

Not every comment should be answered automatically. We define with you which cases the AI publishes on its own and which enter the approval queue — complaints, sensitive mentions, refund requests, and more.

  • Workshop to design reply logic with your team
  • Clear rules: auto-reply vs. approval
  • Brand-aligned tone of voice
  • History and screenshots of what was published

What needs approval?

Negative, legal, or out-of-policy comments go to approval. You review the AI draft and release it with one click.

How approval works

The AI drafts the reply; the owner gets the draft, edits if needed, and approves. Only then is it published on the profile.

Real examples (Therme Gás)

Auto-published reply and human approval flow — Therme Gás client.

WhatsApp notification Therme Gás: 5-star review answered automatically
5 stars — reply published automatically
WhatsApp notification Therme Gás: 1-star review awaiting Approve, Reject or Edit
1 star — awaiting Approve / Reject / Edit

Investment

Setup plus transparent usage by reply volume.

Offer

Google Business Profile AI

R$ 1,500in 2x

+ token usage

Reply logic setup, approval rules, and profile integration.

  • Reply logic designed with your company
  • Configurable approval flow
  • Replies on Google Business Profile
  • Usage: ~R$ 100 / 10,000 comments replied
Talk to a specialist

Want to automate your profile replies?

Tell us your review volume and we’ll design the logic together.